reach over 2 billion users with video marketing on youtube
Whether you’re selling a product or service, reach the right users and make offers to the right target audiences with the power of video advertising.
2 BILLION
USERS USE YOUTUBE REGULARLY
1 BILLION
HOURS OF VIDEO WATCHED PER DAY
share compelling stories, introduce new products and services in the most felxible way possible
MULTIPLE AD OPTIONS
Place your video ad before, during or after a video as well as in search results and suggestion lists
multiple ad formats
Varying length videos in varying places make video marketing extremely felxible to your business needs.
only pay for results
You will only be charged a fee if a user watches at least 30 seconds of your video.
youtube ad formats
YouTube has a series of ad formats. Each has its own advantages and disadvantages and which is right for your ad will depend on its content and its intended function. The formats are as follows;
Pre-Roll
This is the short ad (usually up to 30 seconds) that plays before a user’s selected video starts. Perfect for ads with a simple message and a clear call to action.
in-stream
Like Pre-Roll ads these are played before a video but there is no upward restriction on length. Be aware, however, that users can skip your ad after 5 seconds giving you a more limited window in which to incentivise them to let it play.
Bumper Ads
Short but sweet, these 6 second un-skippable ads are great for boosting brand awareness.
in Display
Perfect for those who don’t want to display their ad in the video itself, these are shown within YouTube’s interface. This means users only click on the ad if they want to making them perfect for boosting conversion rates.
we can make your youtube marketing a success
Our team of Google certified, video marketing experts will work with you to make your video marketing take your business and brand to a new level. Here’s how:
tailored strategy
We’ll collaborate with your team to create an actionable strategy, based on your brand history, existing assets, ambitions, and budget. We’ll help you brainstorm video content that will effectively reach your target audience, and we’ll connect you with free tools and outside professionals who can execute on that vision.
The best part? We’ll integrate your YouTube video ads strategy with your larger paid search game plan — to drive brand awareness and conversions across all your Google marketing channels.
high impact targeting
YouTube sees almost 5 billion views each day — which means there are tons of opportunities for your brand.
But, without a strategic, granular targeting approach, you’ll just be throwing your money away.
Audience targeting is the keystone of our video advertising approach. Keeping your budget in mind, we’ll identify the niche audiences most likely to drive engagement and brand awareness for your company through historical metrics, data analysis, customer research, and more.
Campaign Set-Up, Monitoring & Optimisation
Other digital marketing agencies just hit “publish” and glance at your campaigns once a month. With Inflow, you’ll get a comprehensive YouTube ads management approach.
We continually check in on your ads’ performance, adjusting bids and targeting options as necessary to drive ever-improving results. We’ll test several types of ad formats (including skippable, non-skippable, overlay, and bumper) and use a variety of remarketing strategies to find what works best for you.
And you’ll never be stuck with a middleman; our clients always have direct access to senior strategists to answer questions, analyze data, and be there for whatever is needed.
how does Youtube advertising work?
YouTube advertising, done through Google Ads, is a way of advertising your video content on YouTube or in search results so you can maximize your user reach. This could be your video playing before a user views another’s video or showing up in YouTube search results for people to watch in full.
The ads can be inserted before, during, or after the main video. … Once the viewer watches 30 seconds of your video, the creator is paid and the advertisers are charged. There are also YouTube Display Ads. Display ads appear to the right of the featured video and above the video suggestion list.
get a free quote FOR YOUR video marketing idea
QUALITY VIDEO MARKETING SERVICES DON’T HAVE TO COST THE EARTH
You will not find better value for money for video marketing services anywhere, fill out the free quote request form for a quote that’s easy on your purse strings.
if you cannot find the answer to your questions or you’d like to discuss a project , give us a call, our experts will gladly answer any queries you have.
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